With the development of the times, more and more eyewear brands have emerged. At the same time, because of the small surface area of the glasses itself, it is difficult to have significant brand characteristics, so more and more eyewear brands are looking for some high-end packaging of the eyeglass case is used to enhance its own value and express the brand’s appeal. So a question that troubles many eyewear brand owners is coming. Where should I wholesale eyeglass case? I believe that after reading this article, you should have a good answer to this question.
I. How to get glasses case supplier information online.
With the development of e-commerce, more and more online purchasing channels and platforms have emerged. In addition to traditional Google, Bing and Yahoo, there are some integrated e-commerce platforms such as Alibaba and Global Manufacturing Network. At the same time, it is precisely because the Internet channels are too developed that the barriers to entry have been reduced year by year, leading to market too complicated, so that many buyers have no way to start. But don’t worry, the author, as a veteran of the glasses case industry, will take you to find out.
The first type of channel starts with a large search engine such as Google.
As the world ’s largest search site, it can continue to maintain the throne of the world ’s largest search volume today, thanks to its purpose: “From beginning to end Bring the best experience to customers. ” Therefore, people generally search for two different results on the Google search engine, one is paid ad ranking, and the other is natural search ranking. There is no doubt that advertising paid rankings, as long as it does not violate the law, you can get a better ranking; and natural ranking is Google’s comprehensive evaluation of this website from various latitudes according to its own algorithm, such as website age, customer clickthrough rate and retention, website weight, external link weight, and customer satisfaction to ensure that users will get a better experience. So if you search for the glasses case factory on Google’s website, the top non-advertisement glasses case website is basically very reliable. Then the author personally searched for “glasses case” on Google, and a total of 70,400,000 results appeared as follows:
In addition to several trading platforms, we found that there is a spectacle case company called MINMO and a Tianyi spectacle case company in the top two. The two of them have many styles, but it is clear that the glasses case designed by MINMO is more exquisite. It is located in Danyang, I know that place is the world’s eyeglass capital, and Tianyi is located in Xinhe County, Hebei province, China. Because the author has worked in Danyang and Hebei, he probably knows about these two companies.
Regarding to MINMO, this company undertakes the design and manufacture of many world-class big-name glasses, such as CK, ZENNI, etc.they can provide rapid customization of glasses cases, so it can be seen from the company’s website that they are good at in design and quality. At the same time, according to the author’s previous work experience, their disadvantages are that the materials are too solid and the cost is more, but compared to the price of glasses, this cost should not be too much for the eyewear brand. After all, it is good. Eyeglass cases can bring double profits to eyewear brands.
Regarding the website of Hebei Tianyi glasses case company, the design is obviously rough, it should be a relatively ordinary factory, and the style is messy, and the browsing experience is not very good.
If it is the author’s choice, I will definitely send an inquiry to MINMO, hoping that their service experience is as perfect as their website.
The second channel is some integrated online trading platforms such as made-in-china and alibaba.
The biggest advantage of these platforms is that there are more suppliers. When you post an inquiry, there will be a lot of suppliers flocking to quote, and you may get a good price. But it is also full of disadvantages, that is, his ranking mechanism is mainly based on paid ranking. No matter how many years of industry experience and transaction history you have, you may be squeezed into the back row by paid advertising. As long as you settle in Alibaba Platform and pay a lot of money, you can get a good ranking without asking. The author personally experienced it, and also searched for “glasses case factory”. There was no other glasses case company in the previous ranking. Therefore, as a novice buyer, it is really difficult to choose among so many glasses case suppliers, it is difficult to distinguish the advantages and disadvantages of the suppliers and more likely to be cheated.
II. Where are most of the glasses case manufacturers located?
There are eyeglass case suppliers all over the world. Whether it is a European country with a long history, such as Italy, France, or Germany, or China with a highly developed modern industry, or even India, which has just emerged, there are large and small different types and sizes of glasses case companies. So let’s start with these three places.
1. First, let’s talk about the supplier of glasses cases in Italy
Why we say a supplier? Because many of these suppliers do not have their own workshops or factories, but instead send them to other countries for processing and import. But it is usually named as: “original design in Italy”. In fact, this is also normal, and many big brands do the same. Then let’s talk about the companies that actually produce eyeglass cases in this country. Due to the higher taxes and labor costs in Italy, and the law also strictly defines their working hours, they tend to work less efficiently. It mainly produces full-hand-stitched leather eyewear cases. Due to the relatively high labor costs in Europe and the United States, the prices are also very expensive. Fortunately, the demand for handmade leather eyewear cases is not very large, so they are not anxious to recruit or introduce equipment for mass production. You can check it out, or search for their specific location and name on Google.
2. Then let’s talk about China’s glasses case factory
Then let’s talk about China. China’s spectacle case industry is mainly distributed in three places, one is Hebei, China, the other is China’s Jiangsu and Zhejiang provinces, and the other is Guangdong, Fujian, China. Each of these three places has its own unique case.
First, let’s talk about Hebei, China. Hebei is a newly emerging industrial province in China. Due to its relatively cheap labor and land prices and incomplete government rules and regulations, the development pattern is relatively brutal, and many labor-intensive industries have emerged. Small and medium-sized enterprises, including eyeglass case companies. In the past few years, the price of their glasses cases was very cheap, but with the reasons of government regulations and rising wages, they gradually lost their initial price advantage. A friend of the author used to work there. It is understood that many of the leather materials they use to make eyeglass cases are recycled leather materials. Environmental protection requirements are difficult to meet the standards of developed countries in all aspects, and the delivery time is relatively unstable. Whether you can deliver on time depends on the mood of the owner of the small factory, and sometimes their boss is also financial, so the fund management is also relatively chaotic. The author does not recommend going to this place if you are not pursuing extreme value for money.
Secondly, let’s talk about the suppliers in the Jiangsu and Zhejiang region. The suppliers in this area should be regarded as the first batch of established suppliers in China, because they have a long operating history, complete industrial facilities and supporting facilities, and have a high degree of integrity in doing business. Although labor wages have increased year by year, some companies have completed mechanized transformation as a priority, and prices can still be controlled within a reasonable range. Specific industrial agglomeration cities are mainly located in Danyang, Jiangsu, Wuxi, Jiangsu, Wenzhou, Zhejiang, and Yiwu, Zhejiang. In recent years, the local government in Jiangsu and Zhejiang has supported the development of modern manufacturing, and has given many subsidies and preferential policies. Many companies have introduced Automated production equipment, quality stability and delivery time are more stable and controllable. The author recommends going to this area to purchase glasses cases.
Once again, let’s talk about the glasses case industry in the Guangdong region of Fujian. Because Guangdong is close to Hong Kong, its fashion elements are more directly and avant-garde. Many excellent leather patterns and designs have emerged from Guangdong. At the same time, Guangzhou flowers have the largest in the country. As a raw material wholesale base, many companies, including Jiangsu and Zhejiang, went to Guangdong to find more avant-garde fabric patterns and other design inspiration. Because of the existence of these core advantages, in the early years, due to the large number of migrant workers outside the country, the price still had a certain advantage, but in recent years, due to the rise of the return to hometown, labor costs have increased year by year. High, and industrial enterprises in Jiangsu and Zhejiang regions will regularly come to Guangdong to purchase the latest models of raw materials. So in general, the differences between Guangdong, Fujian and Jiangsu and Zhejiang are not very big. If you are looking for special shapes or special fabrics, or you have an office in Hong Kong, the author still recommends purchasing from Guangdong.
3.Finally, let’s talk about the glasses case factory in India.
India ’s industrial development in the past two years has been very rapid, and the eyeglass case industry has also emerged. However, because the overall industrial scale of India is not yet perfect, and the industrial agglomeration effect cannot be exerted, it is impossible to obtain some stable equipment and high-quality supplies. Most of them The style and leather materials of the glasses case are relatively old. At the same time, the accompanying advantage is that the price is very different from that of China’s Hebei, but because India’s legal system for industrial exports is not perfect, its integrity is low. So if you are pursuing extreme cost-effectiveness, the author still recommends you to order in Hebei, China. If there is a problem with the product, it is better to deal with it.
In summary, if you are the owner of an emerging eyewear brand, you can use Google search engine to find non-advertising eyeglass case factories or suppliers. Generally, the ones that are ranked higher are very competitive and generally Will bring you a good purchasing experience. According to the results found on Google, you should choose a supplier in the appropriate region according to your own needs. If you are pursuing the ultimate cost performance and there are no strict requirements on quality and delivery time, it is recommended that you go to Hebei, China. If you have certain requirements on quality and design and delivery time, it is recommended that you go to Jiangsu and Zhejiang to purchase. If you are extremely pursuing new designs and high-end fabrics and are not sensitive to the price, it is recommended that you go to Italy or Guangdong and Fujian. I believe that after reading my article, you should already know where to order glasses cases, right? Hurry up and try to do it!